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A little-known technology stock could win big from Netflix 's shift in advertising strategy. The streaming giant announced Wednesday that it plans to debut its own advertising platform and partner with companies such as The Trade Desk and Magnite as its global ad-tier reaches 40 million monthly subscribers worldwide. While the partnership may take time to ramp up, Citi's Ygal Arounian estimates that it could add $500 million in 2025 gross billings to The Trade Desk. Every 10% of business funneled through The Trade Desk by 2026 could generate 2% upside to revenues, he estimates. "We also highlight TTD's scarcity value as the only scaled independent [demand-side platform] and its leadership in the highly-coveted CTV category."
Persons: Piper Sandler, Matt Farrell, Farrell, Morgan Stanley's Matthew, Chris Kuntarich Organizations: Netflix, billings, The, CTV, UBS
Wall Street anticipates a largely rosy setup for the stock, with many forecasting that the company beats, or reports in line with expectations. The anticipation contributed to some Wall Street firms lifting their price targets heading into the print. Under the paid sharing plan , Netflix account owners can buy an extra member slot and invite people outside their household to use the service. "After 1Q24, Netflix begins to lap the paid sharing benefits - most significantly in 2H24," wrote Morgan Stanley's Swinburne. Reason for caution Despite Netflix's strong run this year and the benefits reaped through paid sharing, some Wall Street analysts see reasons for caution.
Persons: , Morgan Stanley, Benjamin Swinburne, Doug Anmuth, Morgan Stanley's Swinburne, Piper Sandler, Wall, Anmuth, Goldman Sachs, Eric Sheridan, Bryan Kraft, Kannan Venkateshwar, Deutsche Bank's Kraft, Piper Sandler's Matt Farrell, MoffettNathanson's Michael Nathanson, Street's, Farrell, Citi's Jason Bazinet Organizations: Netflix, LSEG, Deutsche Bank, Barclays, Street, Kraft, Deutsche, WWE, NBA, Netflix's WWE Locations: 2H24
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWatch CNBC's full interview with Matt Farrell, research analyst at Piper SandlerMatt Farrell, research analyst at Piper Sandler, joins 'Power Lunch' to discuss his bullish call with a $21 price target for DraftKings, the data informing his call and the fate of the sports betting industry at large.
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailHow DraftKings ranks in the sports betting landscape, with Piper Sandler's Matt FarrellMatt Farrell, research analyst at Piper Sandler, joins 'Power Lunch' to discuss his bullish call with a $21 price target for DraftKings, the data informing his call and the fate of the sports betting industry at large.
Shares of DraftKings could surge 40% from their current level, according to Piper Sandler. Analyst Matt Farrell initiated research coverage of DraftKings with an overweight rating, saying it's time for investors to take another look at the online sports betting company. Because of those concerns, shares of DraftKings tumbled more than 45% this year. Still, Piper expects that DraftKings has a "clear and repeatable" path to profitability, as the company targets fourth quarter 2023 as a breakeven point, based on 2023 adjusted EBITDA estimates, according to the note. "Overall, we recommend investors own DraftKings for exposure to the rapidly growing online sports betting and iGaming markets," Farrell wrote.
But some consumer advocates and doctors worry that those supplements don't have as many benefits as people think. "Our gummy vitamins have been on fire," CEO Matt Farrell told investors in a July earnings call. He said that Hero Nutritionals, founded in 1995, created the first gummy vitamin for the American market. A Perrigo representative said it no longer manufactured gummy vitamins, and it did not respond to further inquiries.) But the doctor had something to admit: He takes a gummy vitamin every day.
Persons: Robert Shmerling's, who's, they're, It's, Shmerling, Chuck Bell, Charlene Elliot, Zers, sassily, you'll, Gummy, Kim Kardashian's Instagram, Matt Farrell, Andrew Stablein, it's, Hollis Johnson, Ingrid Sorensen, Sorensen, Libby Mindarino, Mindarino, Peter Waitzman, I'm, John Troup, Troup, Nutritionals, Jennifer Hodges, Hero, America's, Hodges, Bernd Settnik, Lil, gummies, Perrigo, Olly, SmartyPants, Dwight, University of Calgary's Elliot, Millennials, Gen Zers, Elliot, Lunchables, Courtney Nichols Gould, Kim Kardashian, Kylie Jenner, @sugarbearhair, Kylie 🤍, ike, alo, ike J ames Organizations: Harvard Medical School, Consumer, University of Calgary, Brands, Netflix, Big Tech, Walmart, Target, Business, Nutrition Business, . Church, Consumers, Bayer, Companies, New York Times, pharma, Consumer Healthcare Products Association, Sweet, Getty, Centers for Disease Control, Perrigo, Church, University of Calgary's Locations: Boston, America, gummy, Atlanta, Ireland, Dwight, Patagonia, osh
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